September 19, 2009

Cost Per Action – What You Need to Know

Looking for a way to earn extra income online? Well, you’ve stumbled upon the right article. Have you ever heard of cost per action? Well, if you are participating in the various affiliate marketing programs then I’m sure that you must’ve read or heard about it at some point. Otherwise known as CPA, cost per action is quickly becoming one of the most lucrative, simplest and fastest ways to earn money online. In a way, compared to all other types of affiliate marketing, CPA is indeed easier to do. After all, unlike programs wherein you have to be able to sell something for a company in order to earn your commission, CPA only requires you to get someone to fill out a form or submit their email address to your main affiliate. It is significantly simpler and not to mention the fact that it is much easier to convince people to submit their email address or fill out a form than to get them to purchase something. How do you get paid? Well, for every lead or sign up that you generate, you get a certain amount of pay out which could be anywhere from $1-$25 or higher depending on the amount of information needed by your main affiliate. Typically, $1-$5 is given when you get people to submit their emails or fill up a short form.

Wondering about how cost per action actually works? Imagine this scenario. Think of yourself as an advertiser and of course the one thing that you want is to generate leads for your business quickly and efficiently. Now, if you were to do this yourself, the process would be tedious and would eat up a lot of your free time. So the next best step would be to hire a CPA network to do all of the work for you. These CPA networks would then deal with the affiliates who would generate the leads for you. After you receive the leads that you need, you simply pay the CPA network and they, in turn, would pay the affiliates who did the work. It’s a win-win situation for all three, actually.

What makes cost per action programs the best way to make money online? Well, if you really think about it, it’s the ease of the process that really trumps all others. When you depend upon your ability to sell a product in order to earn commission this basically means that you would have to work hard in convincing a person to part with their hard earned money and purchase something from your affiliate business’ website. This is no easy feat. After all, times are tough and people are more careful with how they spend their money. On the other hand, getting them to answer a few questions or submit their emails is relatively easier. Add a little bonus a freebie or a discount at some online shop and I’m sure you can easily get people to give the information your affiliate business needs. Do consider giving it a try if you’re already in the affiliate marketing business. Even if you aren’t, consider it because you never know how it can help your income.

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